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Strategic Influence

SKU: DIG-MARK-STRATEGIC-INFLUENCE
$10.00
Digital download available

Description

Strategic Influence breaks down influence into a teachable system. Starting with the foundations of how influence works, it covers communication skills for influence, building relationships that amplify your impact, influence in leadership and marketing, cross-cultural considerations, measuring influence, and overcoming resistance. Each chapter builds toward a comprehensive understanding of how to be more influential intentionally. Random acts of influence are unreliable. Strategic influence is repeatable. This book transforms influence from a mysterious gift into a predictable skill you can develop and measure. For professionals in leadership, sales, and marketing who want influence to be a deliberate capability rather than a hit-or-miss talent.

Product Details

Format:Digital download
Delivery:Access after checkout confirmation
License:Personal use only
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