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Behavioral Economics for Traffic
SKU: DIG-MARK-BEHAVIORAL-ECONOMICS
$10.00
Digital download available
Description
Behavioral Economics for Traffic applies economic psychology to transportation, covering driver behavior, traffic flow design, the role of incentives, communication strategies, risk perception and safety, nudge theory in traffic management, and public transportation behavioral change.
Traffic isn't just an engineering problem — it's a human behavior problem. This book shows how behavioral economics principles can reduce congestion, improve safety, and make transportation systems work better for everyone.
Product Details
Format:Digital download
Delivery:Access after checkout confirmation
License:Personal use only
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