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Cognitive Commerce
SKU: DIG-MARK-COGNITIVE-COMMERCE
$10.00
Digital download available
Description
Cognitive Commerce covers the future of shopping in the digital age, from the evolution of commerce and consumer behavior to AI's role, machine learning in marketing, personalization at scale, customer experience enhancement, trust and security, and the future of cognitive technologies in retail.
Commerce is becoming cognitive — able to understand, predict, and adapt to each individual customer. This book prepares you for a retail landscape where AI and cognitive technologies are the new competitive battleground.
Product Details
Format:Digital download
Delivery:Access after checkout confirmation
License:Personal use only
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