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Emotion-Driven Sales
SKU: DIG-MARK-EMOTION-DRIVEN-SALES
$10.00
Digital download available
Description
Emotion-Driven Sales explores harnessing the power of feelings to close deals, covering the role of emotion in sales, the emotional sales process, building emotional connections, overcoming objections with emotion, positive and negative emotion leverage, long-term engagement, and training.
People buy on emotion and justify with logic. This book shows you how to work with — not against — the emotional nature of buying decisions, creating sales processes that connect with how customers actually feel and decide.
Product Details
Format:Digital download
Delivery:Access after checkout confirmation
License:Personal use only
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